The customer loyalty platform with
benefits your customers care about

Create stronger brand relationships with a customer loyalty platform that delivers more value for your customers.

Why SPARK’s customer loyalty platform and benefits deliver results

At SPARK we believe customers want real-world benefits delivering real value. We have the confidence to propose a small selection of relevant benefits for your customers rather than an endless catalogue of discounts and deals from all corners of the internet.

That’s how we developed the leading cinema discount platform The Cinema Society which delivers guaranteed discounts at over 750 cinemas in the UK, Ireland, Australia and New Zealand to over 1 million happy members.

Why benefits matter in brand loyalty
Even the strongest brands need to work harder to keep customers engaged. SPARK rewards help you:

✅ Drive repeat purchases
✅ Increase customer retention
✅ Add value to loyalty schemes
✅ Differentiate your brand
✅ Build long-term advocacy

What makes SPARK’s approach to customer loyalty different?

We built The Cinema Society because cinema is such an effective loyalty tool. If you’re looking for a broader loyalty offering then we approach each brief independently and propose unique solutions not off-the-shelf products.

Bespoke benefit provision
We’ll work with you to understand your audience and source benefits that will add true value to their lives

Integrated digital platforms
Our in-house team deliver simple to navigate integrated platforms featuring engaging mechanics.

The Cinema Society
Market-leading cinema discount platform

GDPR Compliant
Our ISO27001 accreditation means you don’t need to worry about your people’s data.

Customer services
Our in-house team deal with all consumer questions in your style, so you don’t have to!

Build customer loyalty with SPARK

Trusted by brands that build connection through value