Digital can feel overwhelming, even for seasoned marketers. You might know exactly how you want something to work, but not how to actually make it happen. Our job is to turn your vision into a seamless digital experience.
Mark Fleet, Head of Digital at SPARK, explains how we handle the tech, so clients don’t have to.
Which brands made the most of the 2026 FIFA World Cup? We look at YouGov’s latest data and how prize promotions helped sponsors turn attention into action.
Could your brand mascot become a compliance risk? We explore what the ASA's M&M's ruling means for HFSS brands, marketers and future promotional campaigns.
Why is Gen Z returning to the cinema? SPARK CEO, David Pearson, looks at how digital fatigue, social connection and shared experiences are driving a new generation of moviegoers.
