Mike Hope-Milne, Enterprise Director at Pearl & Dean, reflects on his latest collaboration with our CEO, David Pearson.
The first 2026 CAP and BCAP rulings on HFSS advertising are in. We explore what passed, what didn't, and what can be learnt from the rulings.
We’re rolling the tape back to 1984 for what might be the most gloriously audacious on-pack promotion this country has ever seen.
SPARK returns to the IPM Awards judging panel, with CEO David Pearson chairing and Marketing Manager Louise Ramplin joining as a judge.
