Attack a Snak Win Cinema Tickets
What began as SPARK’s “bread and butter”, a great on-pack featuring a partnership with Cineworld pivoted rapidly as Covid-19 hit and the cinemas closed. With promotional packs in the market SPARK sprang to action replacing the cinema reward with rent at home movies to ensure that consumers were delighted and the campaign stayed relevant.
A very happy client. Grateful that a high-profile campaign was saved and that we were still able to deliver “the best promotion we have ever run” for them. All sales targets were smashed and not a single complaint from a consumer. It’s just what we do!